Securing sales remains top of the agenda for businesses big and small, as countries across the world begin to relax lockdown restrictions and life returns to a new kind of normal. So, what do businesses need to consider, when thinking about their sales strategies and the best approach to take?
Many companies will be finding themselves with a diminished workforce, hibernated operations and a huge sense of uncertainty about what the future holds. Very few small and medium sized enterprises (SMEs) will have put in place plans to help steer them through this period of crisis. So, what sales and marketing activity should be done now?
At the start of any international expansion project it is usual to visit the targeted country or countries to get a better understanding of the market and kickstart the project. But what if you can't do that?
The awards, which celebrate small and medium-sized enterprises, recognise those that provide a personal touch for their customers and thrive in highly competitive markets. Trade Horizons impressed judges with their personal manner, consistency of their reviews and overall attentiveness to clients. It is their second award in recent months, after being named Best UK Market Entry Execution Specialist by the Small Business Awards in February.
The latest India Meets Britain Tracker, produced by Grant Thornton UK LLP and the Confederation of Indian Industry, gives a fantastic snapshot of the fastest-growing Indian companies in the UK. According to the report, 62 companies achieved an annual growth rate of 10% or more this year.
The Chinese economy slowed down in 2018 and many western companies and e-commerce sites are now feeling the full effects. Those looking to newly establish there may also now find the appetite of Chinese distributors, retailers and consumers for western brands to be diminished.
I spent an interesting day yesterday seeing both sides of the market entry challenge, from two differing perspectives. My morning was spent with a Bengal delegation of technology companies, at an event arranged by the East India Department for International Trade (DIT). As always there was interest and concern over the UK Visa requirements and we got an update from the DIT on impending changes to the UK visa system.
Trade Horizons has been named Best UK Market Entry Execution Specialist, as part of the 2018 Small Business Awards. Now in their third year, the Small Business Awards run by Corporate Vision Magazine recognise the outstanding achievements, dedication and hard work of those teams and individuals running small businesses today.
We work with SME companies from across the world, who are looking to expand into the UK. The first question we always ask of any business that contacts us, is do you have a market entry plan? And surprisingly, the answer is often 'no'. Here are the five top issues businesses can hit when they don't have a market entry.
Launching your product into a new country? Key to achieving your sales objectives will be getting into the right retailers, but in a developed, sophisticated market, this can be very challenging. Here are 5 tips for new market entrants with products on how to develop sales.