Global Business Growth
We help international businesses expand into new markets
The Market Entry Experts
Trade Horizons is an award-winning market entry company, assisting ambitious companies to identify, develop and grow sustainable revenues in new geographic markets. We offer support to clients in international strategy development for their global business growth, and throughout the key phases of market entry execution – Align, Prepare and Launch.
Align Phase
Trade Horizons’ Align methodology delivers a realistic and actionable Go-To-Market Plan helping speed up the delivery of your objectives, reduce the overall costs of market entry, while minimising risks. We have developed a comprehensive, yet flexible, methodology through years of guiding companies with their decision making prior to launch.
Prepare Phase
The correct sequencing of Preperation activities to drive early revenue capture is key to achieving a profitable market entry. The validation of propositions and clients as well as the ‘localisation’ of market offers is key to success. We support and enhance our clients’ capabilities with specifically designed offerings such as the Virtual Management Team (VMT) and Build, Operate and Transfer (BOT).
Launch Phase
Once the initial ‘critical mass’ stage is reached we continue to support our clients to maximise their investment with tailored offerings such as Sales as a Service (SaaS) and Board Advisory support. We help our clients consolidate their position and to develop a sustainable business with a growing and profitable customer base.
Market Entry
The planning and execution of Market Entry are pivotal to the success of international investment. Our first-hand experience of consulting with hundreds of companies has allowed us to develop a robust methodology for defining and executing a variety of tailored strategies matching capabilities to opportunities.
International Trade Support
The International Trade Support partnerships we have developed around the world provide the vital expertise required for global business growth success. We are partnered with Trade Agencies, Economic Development Organisations, Business Associations and Governments in order to promote Foreign Direct Investment and Exports.
Extensive Local Knowledge & Vital Cultural Expertise
Trade Horizons provides a suite of on-the-ground services to support global economic development organizations (EDOs), investment promotion agencies and governments, connecting them with trade and foreign direct investment opportunities.
With a presence in Europe, North and South America, Asia and the Middle East, we offer a deeply experienced, multi-national team and network of experts, associates and partners that span over 100 countries and speak over 20 different languages. We understand the pivotal role that local knowledge and cultural expertise plays when entering new marketplaces.