Trade Horizons is very proud to announce the establishment of the LatAm Edge Awards – the first British Awards to assist the establishment and growth of Latin American Tech companies in the UK.
The Aim Of The Award
The LatAm Edge Award was launched with a view to identify ambitious Latin American companies with a proven business model and the potential for scalability within the UK and beyond, and help them realise international growth. It was co-founded by partners GrupoCASA from Latin America, together with Trade Horizons and Incisive Edge in the UK.
The Founders
GrupoCASA has extensive experience in helping technology companies from around the world to capitalise on the Latin America market, launching Clients such as Xiaomi, Google, and Waze and has a network that comprises 9 agencies in other LatAm countries. Trade Horizons specialises in assisting companies with international expansion in the area of commercial strategy and business development; and Incisive Edge helps companies attract investment for scaling within the United Kingdom and beyond. Working together on other technology projects, the three partners realised that more could be done to assist innovative Latin American tech companies succeed with their global ambitions – and the LatAm Edge Awards were born.
“There is a vast amount of entrepreneurial tech talent across Latin America. However, there are many barriers to overcome in order to expand and become international, especially in the UK and Europe. It is our wish to encourage and support these companies to look to the United Kingdom as one of the ideal destinations to develop and scale their businesses globally,” said Gillian Kerr, Director of Trade Horizons.
The Sponsors and Partners
The LatAm Edge Award brings together a group of exceptional companies and organisations to support the winner, providing essential services for establishing and growing in the UK: London & Partners; the DIT (UKTI); Blick Rothenberg Accountants; PwC Legal; Runway East – tailored community work space for the UK’s top innovators and entrepreneurs in London; the business development support arm of LatAm Founders, (an organisation that supports the expansion of start-ups from the United States of America to other countries throughout the world); America Economia, the major business magazine for Latin America; the communication companies Smartcom PR of Panama and Venezuela; BMR of Chile; and Percepcion & Image from Mexico.
“Scaling a technology business effectively requires a combination of key ingredients in addition to the tech stack itself – an understanding of key markets and how your solution meets customer needs; the right channels through which to engage niche audiences; investment to provide the necessary runway; professional support across infrastructure, legal and accounting; sales roll out and PR exposure” says David Bowler, Founding Director of Incisive Edge (an Incisive Group company).
The final event for the presentation of projects will be on 26th October at the headquarters of London & Partners. The selection panel for the final stage of the competition comprises of successful entrepreneurs, technology specialists, investors and fdi specialists.
The overall winner will meet with their country’s Ambassador to the UK in London, as well as start their international expansion plans with the support of all the LatAm Edge founders and partners.
The timetable for next year’s LatAm Edge Award 2017 will also be announced at the start-ups award ceremony.
For more information please visit the LatAm Edge Award website at https://www.latamedge.com
