In the world of International Market Expansion a lot of market entry initiatives fail due to execution of the strategy, or even due to the lack of a strategy in the first place. We've outlined five common mistakes that cause companies to give up completely, retreat, require more money than planned, or need more investment of resources to make it work.
Making sure you understand the visa that's right for you when setting up a business in the UK is very important. Seeking correct advice will ensure that you get the correct visa in time and that you don't prejudice your application by starting business activities too soon. This is the first of two articles to assist non-EU nationals seeking to bring their business to the UK.
All too often companies jump into a new market without thinking through all the implications, so it's no wonder that 4 out of 5 companies fail when entering a new market, a figure that's even higher for SMEs. Many companies fail due to a lack of understanding about the new market and many key questions should be thoroughly considered to ensure the best chances of success. Here we discuss what a Go-To-Market plan actually looks like.