International business expansion guidance and advice
Trade Horizons’ Market Entry Blog
Our market entry blog covers a range of topics relating to international business expansion. Articles tackle many different subjects, including the initial planning and preparation stages of growing your business, advances in technology you can take advantage of, through to sales & marketing, packaging and branding advice. Written by leading experts in their field, you’ll be sure to find something of interest and real-world practical advice if you are looking to grow your business around the world.
Latest Articles
Brandenburg meets Malaysia!
Vom 24. bis zum 28. Juni 2024 führt Trade Horizons Limited, im Auftrag der Germany Trade and Invest Gesellschaft für Außenwirtschaft und standortmarketing mbH und in Zusammenarbeit mit saaris – saarland.innovation&standort e.V. sowie der gwSaar – Gesellschaft für Wirtschaftsförderung Saar mbH, eine Clustervermarktungsreise in die USA (San Francisco, Silicon Valley) durch. Die Reise richtet sich an im Saarland ansässige Unternehmen aus dem Bereich Automotive mit Schwerpunkt auf Cyber Security, AI, und Big Data. Die Zielgruppe beinhaltet kleine und mittlere Unternehmen (Produktion, Zulieferbetriebe, Vertrieb, Dienstleistung usw.), Forschungs- und Entwicklungseinrichtungen (inklusive Universitäten), Start-ups und Netzwerke.
Trade Update October #4: Equinix, Ethiopia, Spain, US, Africa, Switzerland, India
Equinix, a leading global data center operator, has announced a significant joint venture with Singapore’s sovereign wealth fund, GIC, and the Canada Pension Plan Investment Board (CPP Investments). This partnership aims to raise over $15 billion to expand Equinix’s U.S. data center footprint. The joint venture, established on October 1, 2024, is set to accelerate the growth of Equinix’s xScale data center portfolio. This expansion is driven by the increasing demand for data storage and processing power, fueled by the rise of artificial intelligence (AI) and cloud computing. The new facilities will cater to hyperscale customers, including major technology companies such as Amazon, Microsoft, and Google.
Trade Update October #3: Hungary, India, Africa, Philippines
In a significant shift from its previous methodology, the World Bank has launched the "Business Ready 2024" report, a revamped version of the former "Doing Business" rankings. This new report evaluates the business climates of 50 economies across three critical pillars: regulatory framework, public services, and operational efficiency. The top performers in these categories are Hungary, Estonia, and Singapore, respectively.
Trade Update October #1: Australia, Google, Saab, Jaguar Land Rover, Indonesia, Thailand, Vietnam
On September 9, 2024, the United Kingdom, the United States, and Australia signed a landmark Memorandum of Understanding (MoU) aimed at bolstering supply chain resilience. This agreement marks a significant step towards enhancing strategic cooperation and addressing risks to critical supply chains among these three nations.
Trade Update September #4: US, UK, Australia, Thailand, EVs
On September 9, 2024, the United Kingdom, the United States, and Australia signed a landmark Memorandum of Understanding (MoU) aimed at bolstering supply chain resilience. This agreement marks a significant step towards enhancing strategic cooperation and addressing risks to critical supply chains among these three nations.
INVITATION: Networking Dinner with North American companies in the field of hydrogen technologies and applications 14th of October at 7pm
Register free for the artificial intelligence Brittelstand in Bremen. INVITATION: ‘Brittelstand’ with British AI companies and networking dinner DATE: Wednesday 12th June TIME: 6-10pm LOCATION: Digital Hub Industry Konrad-Zuse-Straße 6a, 28359 Bremen, Germany WHO SHOULD ATTEND: German companies working in or with an interest in artificial intelligence. For example, automotive, manufacturing, aerospace, medical, automation, robotics COST: Free
