International business expansion guidance and advice

Trade Horizons’ Market Entry Blog
Our market entry blog covers a range of topics relating to international business expansion. Articles tackle many different subjects, including the initial planning and preparation stages of growing your business, advances in technology you can take advantage of, through to sales & marketing, packaging and branding advice. Written by leading experts in their field, you’ll be sure to find something of interest and real-world practical advice if you are looking to grow your business around the world.
Latest Articles
Trade Update October #2: Salesforce, Lamb Weston, India, Turkey, US, AU Gold
In a bold move that underscores Mexico’s rising status as a technology and services powerhouse, Salesforce has announced a $1 billion investment over the next five years to expand its operations and accelerate artificial intelligence adoption across Latin America. The investment will fund the development of a new five-story headquarters in Mexico City’s Polanco district and the establishment of a Global Delivery Center. This center will provide multilingual consulting services in Spanish, English, and Portuguese, supporting clients throughout the Americas and reinforcing Mexico’s role as a strategic hub for AI-powered enterprise solutions.
Trade Update October #1: Poland, UKEF, Bangladesh, Greenland, Ireland
Nestled in the heart of the Cotswolds, TruffleHunter, a gourmet food producer based in South Cerney, has turned its passion for truffles into a global success story—thanks to support from UK Export Finance. The company, known for its premium truffle-based products, recently broke into Southeast Asian markets including Malaysia and the Philippines, securing contracts worth £22,500. This expansion was made possible through UKEF’s Small Export Builder, a facility designed to help smaller UK businesses access international markets where traditional commercial insurance may fall short.
Trade Update September #5: Erdogan Trump, USA Ireland, EU Asia, India Oman, Peru
In a significant move to bolster bilateral trade and investment, Florence Eshalomi MP, the UK Trade Envoy to Nigeria, concluded a four-day strategic visit aimed at deepening economic ties between the United Kingdom and Nigeria. The visit reaffirmed the UK’s commitment to the UK-Nigeria Enhanced Trade and Investment Partnership, with a focus on unlocking opportunities across fintech, agriculture, and manufacturing.
Trade Update September #4: Trump in UK, Philippines, meat, Palfinger, Swiss-South America
In a significant move to bolster bilateral trade and investment, Florence Eshalomi MP, the UK Trade Envoy to Nigeria, concluded a four-day strategic visit aimed at deepening economic ties between the United Kingdom and Nigeria. The visit reaffirmed the UK’s commitment to the UK-Nigeria Enhanced Trade and Investment Partnership, with a focus on unlocking opportunities across fintech, agriculture, and manufacturing.
Trade Update September #3: UK US, Belgium, France
In a significant move to bolster bilateral trade and investment, Florence Eshalomi MP, the UK Trade Envoy to Nigeria, concluded a four-day strategic visit aimed at deepening economic ties between the United Kingdom and Nigeria. The visit reaffirmed the UK’s commitment to the UK-Nigeria Enhanced Trade and Investment Partnership, with a focus on unlocking opportunities across fintech, agriculture, and manufacturing.
Trade Update September #2: UK Nigeria, Vietnam, India Israel, USA Japan, 3top Aviation
In a significant move to bolster bilateral trade and investment, Florence Eshalomi MP, the UK Trade Envoy to Nigeria, concluded a four-day strategic visit aimed at deepening economic ties between the United Kingdom and Nigeria. The visit reaffirmed the UK’s commitment to the UK-Nigeria Enhanced Trade and Investment Partnership, with a focus on unlocking opportunities across fintech, agriculture, and manufacturing.