Market Entry Blog

International business expansion guidance and advice

Market Entry Blog

Trade Horizons’ Market Entry Blog

Our market entry blog covers a range of topics relating to international business expansion. Articles tackle many different subjects, including the initial planning and preparation stages of growing your business, advances in technology you can take advantage of, through to sales & marketing, packaging and branding advice. Written by leading experts in their field, you’ll be sure to find something of interest and real-world practical advice if you are looking to grow your business around the world.

Latest Articles

Trade Update September #4: US, UK, Australia, Thailand, EVs

On September 9, 2024, the United Kingdom, the United States, and Australia signed a landmark Memorandum of Understanding (MoU) aimed at bolstering supply chain resilience. This agreement marks a significant step towards enhancing strategic cooperation and addressing risks to critical supply chains among these three nations.

23rd September 2024|General|

INVITATION: Networking Dinner with North American companies in the field of hydrogen technologies and applications 14th of October at 7pm

Register free for the artificial intelligence Brittelstand in Bremen. INVITATION: ‘Brittelstand’ with British AI companies and networking dinner DATE: Wednesday 12th June TIME: 6-10pm LOCATION: Digital Hub Industry Konrad-Zuse-Straße 6a, 28359 Bremen, Germany WHO SHOULD ATTEND: German companies working in or with an interest in artificial intelligence. For example, automotive, manufacturing, aerospace, medical, automation, robotics COST: Free

Trade Update September #3: EV, Yorkshire, Indian Electronics, Korea Philippines, Hydrogen, Iowa

In a significant shift, Western automakers have suspended or cancelled battery joint venture projects worth at least $13 billion. This move comes as the industry grapples with weaker electric vehicle (EV) sales, increased competition from Chinese manufacturers, and the high costs associated with building gigafactories. The Changing Landscape of EV Investments The slowdown in EV demand has prompted automakers to reassess their ambitious plans. Companies like Stellantis and Mercedes-Benz, through their joint venture Automotive Cells Company, have halted projects in Italy and Germany, each valued at €2 billion. Similarly, Ford has scrapped two joint ventures in Turkey with Korean battery makers SK On and LG Energy Solution, which had a combined capital expenditure of approximately $6 billion.

17th September 2024|General|

Trade Update September #2: US manufacturing, Yamaha, Canadian shipbuilders, Africa Indonesia, UK, Meloni

In a significant development, foreign direct investment (FDI) in the US manufacturing sector has plummeted to its lowest level in a decade. This decline raises concerns about the effectiveness of recent US industrial policies aimed at boosting foreign investment. Key Statistics According to the latest data from the US Bureau of Economic Analysis (BEA), new FDI in US manufacturing fell to $42.9 billion in 2023, marking a one-third drop from the previous year. This is the lowest level recorded over the past ten years. Additionally, manufacturing's share of new FDI expenditure also hit a decade-low of 28.8%.

10th September 2024|General|

Trade Update September #1: US Batteries, EU Chips, UK to join CPTPP, Malaysia, South India FDI

In recent years, the United States has witnessed a remarkable surge in investments in battery energy storage systems (BESS). This trend is driven by the growing demand for renewable energy sources, the need for grid stability, and advancements in battery technology. As the country transitions towards a more sustainable energy future, battery storage is playing a pivotal role in ensuring reliability and efficiency. The Driving Forces Behind the Surge 1.        Renewable Energy Integration As the adoption of renewable energy sources like solar and wind power increases, the need for efficient energy storage solutions becomes critical. Battery storage systems help in balancing supply and demand, storing excess energy generated during peak production times and releasing it when needed.

2nd September 2024|General|
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